ext_104704 ([identity profile] metahacker.livejournal.com) wrote in [personal profile] wispfox 2005-10-21 01:54 am (UTC)

They do attempt to counterbalance that by counterchanging the order of things; everyone will have a slight preference for the association they've just learned (the first one they are presented); they account for this to a certain extent.

It's an interesting, and reasonably-well documented result, that you can get cognitive dissonance (and therefore slightly slower reaction times) from grouping things you find dissimilar. Stroop tests -- like "read the *colors* of this text: " -- are an extreme example of this. Extrapolating "you find it hard to associate Rich and Black" from this is a bit more dodgy, however.

I need a brain icon.

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